NITTO DENKO GROUP CSR & Annual Report 2012

CSR & Annual Report 201226Concept of Environmental ManagementNow that environmental conservation is necessary, we believe that as a member of society, we have a responsibility to minimize the environmental load resulting from our business activity. Therefore, by means of assessing the relationship between the added value created from our corporate activity and environmental load, we implement measures such as a reduction in energy used in production and industrial waste, aiming to reduce environmental load.We promote the development of environmentally-conscious products in order for our products and services to realize an overall reduction in the environmental load of our customers’ production processes and, in their end products.Environmental Management IndexThe Nitto Denko Group is implementing environmental load reduction activities aimed primarily at the prevention of global warming. An example of this is the establishment of a unique environmental efficiency index and its target values.The “Environmental Management Index” (Environmental Impact Value-added Productivity) established by the Nitto Denko Group is an index Passing Beautiful Earth and Local Environment onto Next GenerationIn conformity with our corporate vision and the Nitto Denko Group’s Environmental Policy, we implement environmental management to protect the local and global environment through two approaches: a “reduction of environmental load associated with our business activity”; and the “development of business conducive to environmental conservation”.EnvironmentalConservation ActivitiesCherish both“the Earth” and“human beings”.Minimize environmental load resulting from business activitiesContribute to environmentalconservation in supplyingproducts and servicesReduction ofindustrial wasteChemicalsubstancesmanagementCO2reductionStreamlining ofcustomers’ productiveprocessesImprovement ofenvironmentalperformanceVehicle-related productsProducts contributing to environmental conservationIndustrial productsMembrane productsElectronics-related productsNon-halogen/T No.2400 series vehicle wire harnessSolvent-free double-coated adhesive tape (No.5000E)Contributing to weight reductions in vehicle bodies - NITOHARDTM reinforcing materialConverting seawater efficiently into fresh water - Reverse osmosis membrane elementContributing to enhanced brightness of LCDs - Polarizing film with brightness enhancement filmEnvironmentalconservationEnvironmentalconservationEnvironmentalconservationEnergyconservationResourceconservationEnergyconservationEnergyconservationRecyclingresourcesNitto Denko Group’s Approach toward Environment